01
Campaigns
Every creator, deal and deliverable for a piece of work in one record, not six tools.
Campaign operations for the African creative economy
Run creator campaigns without losing track of the deal.
Contracts, deliverables, content approvals and usage rights in one workspace.
- Know
- what was agreed
- Know
- what was delivered
- Know
- what you can still use
Campaigns get hard the moment there is more than one creator.
The work gets coordinated across WhatsApp, email, spreadsheets, cloud storage and whatever tool holds the contract. Then someone asks a simple question (can we still use this?) and nobody can answer it quickly.
- Briefs scattered across email and WhatsApp
- Deliverables tracked by hand in spreadsheets
- Usage rights buried inside PDFs
- Nobody sure when rights expire
- Draft and approved assets mixed together
- Clients asking for updates you have to go and find
Can we still use this?
The question that stops a campaign. In KREO it is a record with the answer written on it, not an afternoon spent reading a PDF nobody can find.
Unboxing Reel 02
Harmattan Skincare Launch · Adaeze Nwosu
Permitted, expiring soon
Still usable, but only for another 23 days. Renew or stop using it before then.
- Type of use
- Paid social
- Territory
- Nigeria
- Channels
- InstagramMetaWebsite
- Starts
- 12 Aug 2026
- Expires
- 10 Nov 2026
- Length
- 90 days
- Days remaining
- 23
Permissions
Paid media
AllowedExclusivity
Not specifiedWhitelisting
Not allowedA blank is not a no
Exclusivity was never agreed here, so it reads Not specified. KREO will not answer a legal question nobody asked, and it will never quietly turn silence into permission.
The expiry is arithmetic
Ninety days from the start date, and the days remaining worked out again every time anyone looks. Nobody types the number in, so nobody forgets to change it.
Columns, not clauses
Channels, territory and permissions are fields rather than sentences. That is what lets them be searched, sorted, counted, and raise an alarm on their own.
A rights-aware operating system for creator campaigns.
02
Rights
What was licensed, for which channels and territory, and the exact date it lapses. Structured data, not prose in a contract.
03
Assets
Versions preserved, approvals tracked, and the licence that governs each file attached to it.
04
Expiry
Reminders at 30, 14, 7 and 1 days, then on the morning it lapses, so a right never quietly runs out while the ad is still running.
Nothing tells you a licence is about to lapse.
The contract will not, and neither will the client whose ad is still running. So KREO keeps the calendar: five messages on a fixed ladder, then one more on the day it stops being a reminder and starts being a problem.
- Rights expire in 30 days
- Rights expire in 14 days
- Rights expire in 7 days
- Rights expire tomorrow
- Rights expire today
Rights have expired
Stop using this asset until it is renewed.
Each one names the campaign, the asset and the type of use, and is sent once to everyone in the workspace.
“Before KREO, running this campaign took multiple spreadsheets, WhatsApp threads, emails and folders. Now the entire campaign lives in one place, and we never lose track of what content we can use.”